Following the 2008 recession, Frostburg State University, a public, regional, comprehensive institution of 5,300 students in rural Maryland, experienced reductions in their admission and retention numbers. To improve these rates and address unmet financial need among their students, the university began looking for ways to adjust its financial aid strategy. To do this effectively, Frostburg turned to HelioCampus and a data-informed financial aid strategy.
Read the case study to learn more about how HelioCampus helped Frostburg address unmet financial need and increase enrollment.
“We are getting even more granular with the data, looking at levels of unmet need and getting our financial aid office’s input. It is an iterative process. But we were somewhat flying blind before. Now, working with HelioCampus, we have some what-ifs and modeling that is helping us move forward.”