INDUSTRY RESEARCH
Prove the Value of Your Tech Stack: Making the Case to Upgrade Your Fragmented Data Stack
Independent research from Hobson & Company reveals the hidden costs of outdated, decentralized, or custom-built analytics platforms in higher ed. As institutions grapple with financial constraints and AI-enabled speed of innovation, data leaders are well-positioned to justify the ROI to modernize their campus data architecture.
How institutions are improving student outcomes while reducing costs
This research report explores how institutions using a purpose-built data analytics platform are improving enrollment and retention outcomes, streamlining reporting and data governance, and modernizing their analytics infrastructure. Based on independent research conducted by Hobson & Company, a representative large university modeled positive cash flow achieved in just 4.7 months with these improvements.
Download the full report to learn about:
- The Hidden Drag on Staff Capacity: Discover how standard institutional data prep processes can consume massive staff hours weekly, trapping IR teams in routine compilation and operational reporting rather than strategic or advanced predictive analytics.
- The True Total Cost of Ownership of Homegrown Infrastructure: Evaluate the multi-year financial impact of building vs. buying a cloud-native data architecture, including the direct cost of specialized engineering talent.
- The Impact of Ongoing “Data Friction:” See how lack of data governance and a single source of truth contributes to the opportunity cost of delayed decision-making when institutional definitions aren’t standardized across departments and systems.


